The Original Hoodie for the hodler

A hoodie for the hodlers.

We didn't start Hoodl to make another hoodie.

We started it because too much clothing today is made to be replaced. Cheap fabrics, loud branding and trends that come and go.

We wanted something different.

The Original Hoodie is made using the premium AS Colour Heavy Hood — a 400 GSM heavyweight fleece chosen for its quality, comfort and timeless fit. The embroidered Hoodl logo keeps things understated, while the heavyweight construction gives it the kind of feel you'll reach for again and again.

Whether you're stacking sats, working from a café or heading away for the weekend, this is designed to become one of those pieces you'll still be wearing years from now.

Why we chose it

• 400 GSM heavyweight fleece
• Premium embroidered Hoodl logo
• Relaxed unisex fit
• Pre-shrunk fabric
• Minimal branding
• Designed for everyday wear

Our philosophy

At Hoodl, we believe in buying fewer things, choosing better quality and thinking long term.

Materials

• 80% cotton
• 20% recycled polyester
• 400 GSM heavyweight fleece
• Relaxed unisex fit
• Self-fabric hood lining
• Pre-shrunk

Fit

Designed with a relaxed unisex fit.

Choose your usual size for a relaxed fit. If you prefer a more fitted look, or you're between sizes, consider sizing down.

Made to order

Every Hoodl hoodie is embroidered after you place your order.

Making products this way helps reduce unnecessary inventory and waste while allowing us to focus on quality over quantity.

Please allow approximately one week for production before shipping.